Farmley, a brand specializing in dry fruits and nuts within the healthy snacking market, is aiming to raise between $50 million and $75 million in its latest funding round, according to livemint.com. The company has appointed KPMG as its advisor for this capital raise, which is expected to support its growth and operational expansion.
The fundraising effort is designed to help Farmley strengthen its brand presence and expand its operations amid a growing market. The dry fruits and nuts segment is projected to grow at an annual rate of approximately 14% over the next six years, highlighting the potential for Farmley’s business. The company intends to use the capital to offset investment-led losses while scaling up its activities, as reported by livemint.com.
This funding round comes at a time when the healthy snacking sector is attracting increased investor interest due to rising consumer demand for nutritious options. Comparable brands in the segment have also pursued significant capital raises to capitalize on market growth. Farmley’s move to engage KPMG underscores its intent to navigate this competitive landscape with professional guidance, positioning itself for sustained expansion in the dry fruits and nuts category.
Farmley’s planned capital raise, facilitated by KPMG, reflects a strategic push to leverage the expanding healthy snacking market, which is forecasted to grow significantly over the coming years. The company’s next steps will involve finalizing the funding round to support its operational and brand development goals, according to livemint.com.