Trump Media & Technology Group (TMTG), the company behind US President Donald Trump's social media platform Truth Social, is considering charging banks and trading firms up to $100,000 a month for faster access to Trump's posts, according to a Financial Times report cited by livemint.com. This potential subscription fee aims to provide early access to content before it becomes publicly available.
The proposal involves offering privileged access to Truth Social posts to select financial institutions, enabling them to act on information ahead of the general public. The Financial Times report, referenced by livemint.com, highlights that this move could create a new revenue stream for TMTG by monetizing the timing of content distribution. The company has not yet confirmed the implementation date or the full scope of this plan.
This development is notable as it reflects a growing trend where social media platforms explore monetization strategies beyond traditional advertising. Charging for early access to posts, especially from a high-profile figure like Trump, could influence market dynamics by providing paying clients with potentially market-moving information. Such a model contrasts with typical social media access, where content is generally available simultaneously to all users.
The Financial Times report was published on July 17, 2026, and livemint.com covered the story the same day, providing the latest details on TMTG's consideration of this subscription model.