Amazon has expanded its rapid delivery service, Amazon Now, to more than 300 cities across India, aiming to build the country’s largest delivery-in-minutes network. The company announced this expansion on June 24, 2026, alongside the launch of the Sammaan program to support delivery partners’ welfare, according to livemint.com.
The expansion involves scaling Amazon’s specialised fulfilment infrastructure to offer an extensive product selection to customers nationwide. Amazon Now promises tens of thousands of products delivered within minutes or a few hours, over one million products delivered the same day, and over four million products available for next-day delivery. The company also offers unlimited, free, and fast delivery for Prime members. Samir Kumar, Amazon India’s Country Manager, highlighted strong customer demand as a key driver behind the rapid growth.
This move positions Amazon to compete aggressively in India’s fast-growing quick-commerce sector, where speed and product variety are critical. The expansion to 300-plus cities significantly broadens Amazon’s reach beyond major urban centers, challenging rivals like Flipkart and local quick-commerce startups. The Sammaan program also addresses delivery partner welfare, a growing focus area in the logistics industry amid rising concerns over gig worker conditions.
Amazon’s rapid delivery network now covers more than 300 cities, making it one of the largest in India. The company’s commitment to expanding its fulfilment infrastructure and delivery partner welfare initiatives signals a major investment in the country’s e-commerce logistics landscape, as reported by livemint.com on June 24, 2026.