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POLICY POLICY · 1 MIN READ

Norwegian consumer council urges action on product durability

The Norwegian Consumer Council (Forbrukerrådet) released a report highlighting the issue of premature product failure, calling for stronger consumer policies to promote product durability.

The Norwegian Consumer Council (Forbrukerrådet) released a report highlighting the issue of premature product failure, calling for stronger consumer policies to promote product durability. The report, published this week, emphasizes the need to make quality the norm again to support a more circular economy and enhance consumer rights.

The council's report outlines how current consumer policies can be improved to make circular choices easier, safer, and more attractive for consumers. It stresses that many products are designed to fail early, leading to increased waste and environmental harm. The report includes policy recommendations aimed at extending product lifespans and encouraging manufacturers to prioritize repairability and sustainability.

This initiative aligns with broader European efforts to reduce waste and promote sustainability through product design and consumer protection. By focusing on durability, the council aims to reduce the environmental impact of disposable products and strengthen societal resilience. The report also highlights the connection between product longevity and consumer empowerment, advocating for regulations that hold producers accountable for product quality.

The Norwegian Consumer Council's report, titled 'Let’s make quality the norm again,' is available on their official website and includes an executive summary and detailed policy recommendations. The council continues to advocate for legislative changes to ensure products last longer and consumers receive better value.

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