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Zoho highlights digital friction's impact on employee productivity

Zoho published a blog post on August 28, 2026, detailing how digital friction in the workplace significantly reduces employee productivity.

Zoho published a blog post on August 28, 2026, detailing how digital friction in the workplace significantly reduces employee productivity. The company identified key issues such as time lost searching for information, switching between multiple tools, and repeatedly asking colleagues for answers that already exist. These small but frequent disruptions accumulate, creating a hidden tax on organizational efficiency, according to zoho.com.

The blog explains that digital friction arises when information is scattered across various platforms like emails, chats, shared drives, HR systems, and internal portals. Employees spend valuable time figuring out where to look, who to ask, and which information to trust. This leads to repeated work such as recreating documents or answering the same questions multiple times, which further drains productivity, zoho.com noted.

This insight into digital friction sheds light on a common but often overlooked challenge in modern workplaces. As organizations adopt more software tools, the cost of switching between applications and the resulting loss of focus can outweigh the benefits of digital transformation. Zoho’s analysis underscores the need for integrated solutions that reduce these inefficiencies and streamline access to information.

Zoho’s blog post serves as a reminder that addressing digital friction is crucial for improving employee productivity. The company’s detailed breakdown of friction points provides a framework for businesses to evaluate their internal communication and collaboration tools, aiming to minimize time lost to searching, switching, and repeating tasks.

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