Awfis is shifting its focus toward premium office spaces to capitalize on growing demand from global capability centers (GCCs) in India, according to inc42.com. The company aims to balance premiumisation with profitability by targeting institutional-grade properties and enhancing its unit economics.
This strategic pivot is driven by a broader trend in India’s office market, where GCCs seek larger, higher-quality spaces that meet global compliance standards. In fiscal year 2026, over 60% of Awfis’s newly signed supply came from institutional landlords, with all new centres located in Grade A or A+ buildings. The company is also expanding its premium formats, ensuring new facilities are 20% larger than its existing portfolio. Awfis’s partially managed office model helps secure anchored demand before site launches, improving visibility and reducing financial risk.
The move to premium spaces positions Awfis to serve India’s $100 billion GCC ecosystem, which demands flexibility and quality in office real estate. This segment is attracting competition as other coworking providers also seek to capture high-margin enterprise clients. Awfis’s approach to de-risking backend economics and focusing on margin quality aims to differentiate it in a crowded market.
In fiscal 2026, Awfis plans to continue scaling its premium offerings while maintaining a focus on profitability. The company’s strategy to lock in anchored demand before opening new centres is expected to support more sustainable growth and improved margin performance as it expands its footprint in the institutional-grade office segment.